The African Inclusive Finance Week SAM is the biggest financial inclusion event in Africa

Held every two years in a different African country, the five-day event brings together key representatives of the sector. Investors, microfinance institutions (MFIs), researchers, banks, networks, innovators and government representatives will come together to discuss, collaborate and map out a path towards financial inclusion on the continent.

The next edition of SAM will be held in Nairobi, Kenya, from 13 to 17 October 2025 at the Kenyatta International Convention Centre, KICC.

The registrations for SAM 2025 have now closed as of 1 October.

Different events during SAM week

a two-day conference on a specific inclusive finance topic with globally renowned speakers and experts
over 20 training sessions and workshops
an Investor Fair which brings investors, MFIs, promising SMEs and startups together to discuss investment opportunities

an Innovators' Village showcasing the latest innovations in inclusive finance
networking opportunities
a cocktail reception with all SAM participants...
...and much more!

SAM Agenda

SAM app

The SAM app is now available for download via the link below or on Google Play and Apple’s App Store. Install the app on your smartphone to:

Access your SAM badge voucher
Register for side and evening events
See who else is at SAM and contact other participants to organise your networking at SAM
Set up and manage your personalised SAM agenda<
Have the latest version of the SAM programmewithin easy reach
Access the event photos

You can access the app directly on the web here: https://event.sam.africa/event/sam-2025

or download it on App Store or Google Play Store.

SAM week events

SAM conference

Further information

Innovators' Village

The Innovators' Village showcases innovative approaches to inclusive finance in Africa and enables representatives of the inclusive finance sector to network and create synergies.

Further information

Investor Fair

The Investor Fair brings together African microfinance institutions and impact investors to boost financial inclusion in Africa.

Training, workshops, meetings

The expert-led training sessions and workshops organised by ADA and partners enable participants to enhance their knowledge in various areas of inclusive finance.

Further information